Skip to main content CDW
eeo icon

CDW is an equal opportunity/affirmative action employer committed to a diverse and inclusive workplace.
If you need assistance in applying for a position, please complete our accommodation request form.

Sr. Program Manager, Eventsat CDW Careers

Job ID: 
Focus Area: 
Date Posted 
Sep 15, 2022
Remote, Remote
Employment Type: 

The Sr. Program Manager oversees the coordination and administration of all aspects of an ongoing program including planning, organizing, leading and controlling program activities while delivering a superior customer experience. The Sr Program Manager oversees the coordination and administration of all aspects of an ongoing program including planning, organizing, leading and controlling program activities while delivering a superior customer experience.


Key Areas of Responsibility

  • The Sr Program Manager Marketing performs a wide range of duties including some or all of the following:
  • Plan the delivery of the overall program and its activities in alignment with the organization’s strategy and priorities
  • Develop new initiatives to support the strategic direction of the organization
  • Create and implement long-term goals and objectives to achieve the successful outcome of the program
  • Develop an annual budget and operating plan to support the program
  • Develop a program evaluation framework to assess the strengths of the program and to identify areas for improvement
  • Ensure that program activities operate within the policies and procedures of the organization and comply with all relevant legislation and professional standards.
  • Develop forms and records to document program activities.
  • Oversee the collection and maintenance of records on the clients of the program for statistical purposes according to the confidentiality/privacy policy of the organization.
  • Ensure all staff members receive orientation and appropriate training.
  • Communicate with clients and other stakeholders to gain community support for the program and to solicit input to improve the program.
  • Liaise with other managers and partners to ensure the effective and efficient program delivery.
  • Coordinate the delivery of services among different program activities to increase effectiveness and efficiency.
  • Write reports on the program for management and key stakeholders
  • Ensure that the program operates within the approved budget
  • Monitor and approve all budgeted program expenditures
  • Manage all project funds according to established accounting policies and procedures
  • Ensure that all financial records for the program are up to date
  • Identify and evaluate the risks associated with program activities and take appropriate action to control the risks
  • Monitor the program activities on a regular basis and recommend changes to enhance the program, as appropriate

Other Responsibilities

  • Advise and consult Integrating Planning in support of annual planning process and decision making.
  • Create and maintain the event playbook to document best practices for event orchestration.
  • Develop reason for being document, event sellable elements documents and preferred speaker library to assist cross team collaboration in completing event prioritization and informing investment tradeoffs.
  • Elevate and optimize events by driving an elevated customer experience that is scalable and enhanced with data analysis.
  • Align and influence integrated strategy for related events.
  • Become an ambassador and educator for the event measurement dashboard.
  • Manage and oversee agency relationships to establish best practices scalable across all event types.
  • Lead strategy and event orchestration for key priority CDW events; to include cross-team alignment, definition of objectives and measurement plan, formulation of contact strategy, and sales communication plan.
  • Analyze and share sales and partner event feedback with key stakeholders.
  • Collaborate with other members of the event strategy team to ensure standardization and actionability of preand post- event documents.

Education and/or Experience Qualifications

  • Bachelor’s degree
  • 5 years of Sales and/or Marketing experience

Required Qualifications

  • Proven program management experience, driving initiatives from conception through completion.
  • Demonstrated ability to build and maintain strong working relationships with a track record of successfully influencing stakeholders.
  • Excellent written and verbal communications with the ability to effectively interact with all stakeholders, including senior leadership.
  • History of providing outstanding customer service to stakeholders.
  • Strong analytical skills and attention to detail.
  • Ability to take initiative and creatively problem solve.
  • Understanding/appreciation for maintaining confidentiality.
  • Record of successful organizational skills.
  • Experience in developing or utilizing strategic sales campaigns.
  • Demonstrated ability to analyze data and conduct primary research.
  • Ability to multitask and adapt to a fast-changing environment.
  • Knowledge of technology product offerings and solutions.
  • Proficient with Microsoft Office; Excel, Word, Outlook, and PowerPoint.

Preferred Qualifications

  • MBA or graduate degree.
  • 2 years of experience in digital marketing tools.
  • 7 years Sales or Marketing experience or Project Management experience in Technology industry.
  • Experience in working with sales organizations.
  • Experience managing customer events and trade shows.
  • Technology market knowledge and working experience.


COVID-19 Update:
CDW is committed to maintaining a workplace that is free of known hazards and to ensuring the safety, health, and well-being of coworkers and candidates for employment and their families, as well as the community.

CDW requires all coworkers be fully vaccinated against COVID-19, with the only exceptions being a documented, legally required medical or religious accommodation.  Prior to starting with CDW, successful candidates will be required to: (i) be fully vaccinated against COVID-19 and provide CDW with proof of full vaccination; or (ii) apply for and receive a medical or religious-based accommodation to be exempt from the mandatory vaccination policy.

Create Job Alert
Create Job Alerts