Google Workspace Brand Managerat CDW Careers

The Brand Manager is the central liaison for the partner for working with CDW stakeholders across the organization, including sales, finance, and marketing. This position is responsible for driving revenue, profitability and awareness for their respective partner while engaging CDW partners across Partner and Product Management, Sales, ITS and Marketing. The Brand Manager interacts with senior level management regarding program development, strategy and go-to-market support, while taking significant direction from the Public Cloud Manager.

Key Areas of Responsibility

• Engage daily with assigned partner to always maintain an open channel of communication to ensure that all CDW and partner stakeholders are kept up to date on all issues, initiatives, projects, meetings, or conferences.
• Manage and maximize overall profitability; managing financial benefits and develop a strategy around reinvesting funding.
• Analyze industry information to identify opportunities and develop strategies to increase sales.
• Develop go-to-market strategies that outline target customer segments, products, promotions, pricing, positioning, and complete launch plans.
• Educate pre-sales and Product Specialists on new product introductions, transitions, competitive advantages, and opportunities to identify sales within their customer base.
• Understand and communicate partner organizational structure with key decision makers and foster relationships with senior management.
• Communicate partners’ financial conditions and market new products related to the assigned partner.
• Engage daily with assigned partner to always maintain an open channel of communication to ensure that all CDW and partner stakeholders are kept up to date on all issues, initiatives, projects, meetings, or conferences.
• Manage and maximize overall profitability; managing financial benefits and develop a strategy around reinvesting funding.

Responsibilities

• Engage with CDW ITS Teams to help forecast sales volumes.
• Represent the assigned brand in meetings and speak to brand performance, category performance, program/promotion results, and current initiatives.
• Provide comprehensive reporting both internally and externally on brand performance, category performance, industry trends, and market share.
• Host Monthly Business Reviews (MBR’s) and Quarterly Business Reviews (QBRs) to review partner performance and discuss joint initiatives.
• Assist the Product Specialists in creation and review of content for respective hyperscaler efforts.
• Obtain and facilitate necessary partner and industry certifications.

Minimum Qualifications

• Bachelor’s degree + 2 years sales/marketing experience, OR
• 6 years’ experience in sales/marketing, OR
• 4 years CDW PPM experience + 2 years’ experience in sales/marketing

Other Required Qualifications 

• Excellent verbal and written communication skills with the ability to effectively interact with all stakeholders
• Proficient in Microsoft Office applications
• Demonstrated financial and business acumen
• Ability to think strategically and analyze information
• Strong willingness to learn

Preferred Qualifications

• Bachelor’s degree with a concentration in Marketing
• Previous experience in the technology industry
• Prior experience in Supply Chain, Pricing, Merchandising or Program Management

COVID-19 Update:
CDW is committed to maintaining a workplace that is free of known hazards and to ensuring the safety, health, and well-being of coworkers and candidates for employment and their families, as well as the community.

CDW requires all coworkers be fully vaccinated against COVID-19, with the only exceptions being a documented, legally required medical or religious accommodation. Prior to starting CDW, successful candidates will be required to: (i) be fully vaccinated against COVID-19 and provide CDW with proof of full vaccination; or (ii) apply for and receive a medical or religious-based accommodation to be exempt from the mandatory vaccination policy.