Marketing Delivery team brings the marketing strategies and plans to life for
the customer by becoming expert in effectively executing outbound marketing
content and messaging. This team distributes all activities in the marketing
plan to customers using the pre-selected marketing channel, including events.
They support cross-marketing functions by facilitating traditional project
management and providing collateral to the CDW Sales team. This team will
oversee and enforce governance, helping to ensure that agreed upon principles
and guidelines are taught, communicated, understood and adhered to. This team
will also support the technology requirements of the marketing organization,
managing rollouts, upgrades, etc.
Operations Coordinator manages the creation, development, and implementation of
print, digital, and event marketing activities and ensures the timely
completion of CDW’s strategic marketing plans. These activities are planned
yearly, as well as added incrementally.
up to the Marketing Delivery team, it is essential for the Marketing Operations
Coordinator (MOC) to develop a basic understanding of the strategy and individual
marketing campaigns as well as solutions areas.
Marketing Operations Coordinator
This role ensures that marketing activities are
in alignment with integrated planning’s strategy by reviewing all content and
messaging for accuracy. They act as single point of contact, collaborating with
agencies or internal teams to communicate direction on messaging, design,
circulation, merchandising and target audience. They handle the management of
projects and are responsible for the completion of marketing activities and the
creative approval process.
Key Areas of Responsibility
Marketing Operations Coordinator:
CDW’s overall mission, incorporating corporate and campaign goals and key
messages into every project.
a basic understanding of the strategy of the various marketing campaigns
as well as campaign focuses.
- Manages the project milestones
from strategic development to execution of a project and ensuring the activity requirements
are met and project successfully delivered
- Develops and
maintains relationships with key stakeholders/partners at all levels.
- Provides alerts to
stakeholders for the initiation of a project or activity milestone during
activity execution and throughout annual planning processes.
- Maintains two way communications with
activity execution and business owner teams.
- Proactively works to resolve business
challenges while maintaining efficiencies.
and facilitates brainstorming meetings along with status calls with the
agency/internal design teams to communicate projects at risk
all stakeholder communications, feedback and approvals in a timely manner.
progress to ensure successful completion within scheduled deadlines and
provide communication to stakeholders.
the coordination of projects and is responsible for the completion of
marketing activities and the creative approval process.
the high-level organization for all projects.
Other Required Qualifications
- Bachelor's degree
in, Business, Marketing, Communications, or related or
- 1 year experience coordinating marketing activities
- Demonstrated ability to balance multiple priorities simultaneously with strong attention to detail.
- Strong organizational skills with a track record of meeting deadlines and the ability to
adapt to the changing needs of the business.
- Excellent written and verbal communication skills with the ability to effectively articulate
information and interact with stakeholders at all levels including senior leadership.
- Proven ability to
proactively collaborate and
initiative, and creatively problem-solve.
- History of successfully
complex projects, with multiple facets
- Understanding of Microsoft Office applications.
- 1 year of project management experience.
- 1 year of experience in marketing/communications environment.
- Understanding and
proficiency in using project management tools including workflow systems like IBM
Enterprise Marketing Management - EMM, and Adobe Acrobat Pro.